8 Things You Need to Know Before Building a Mobile App

Every passing day increases our dependence on mobile apps as we spend 90% of mobile time on apps. There are a total of more than 4.41 million apps to download on both the Google Play Store and the Apple App Store, and this number is growing every day. But, if you want to create an application from scratch, you need to develop a strategy to effectively address the end user’s purpose and ensure its proper implementation.

Apps that work seamlessly will take your company to a new level and help you build a brand online. Also, you are investing a considerable amount of money and time to build a mobile app for your business. All in all, creating a corporate mobile app is not one of the major projects, so you should consider the following points before creating a personalized mobile app.

Let’s get started!

Should you develop an application?

The advancements in the development environment that delivers a state of art mobile platforms make headlines every year. What we seem to take for granted is just how powerful and flexible a mobile identity platform is nowadays.

Apart from this, you need to think about some important questions such as whether an app brings more revenue? How will be helpful to you in serving your long term business goals? Make sure you ask all the hard questions before investing your time and resources in creating the app.

Eight Things to Keep in Mind Before Building a Mobile App

1. Do Extensive Research

The right R&D is essential to popularize your app based on the number of downloads and average time spent, whether there is a Me-Too product on the market, and what is the unique feature of your app. Like your other ambitious and important business processes, building an application requires extensive research to gain valuable insights into market trends and the expectations of the target audience.

Extensive market research can help you find:
  • Who are your competitors?
  • What is their strategy?
  • What are the strengths and weaknesses of other app developers in this market?
  • What do their customers say in reviews and on social media?
  • What is their unique selling point?

If you have the answers to these questions, you can avoid the mistakes of your competitors, duplicate working strategies, and clearly define the problem and the path to solve it. There are millions of mobile apps, and this is your chance to make sure yours stands out.

Research helps you to identify the shortcomings of the competitor’s applications and you can come up with the best application solution. It is a good idea to engage the early users of your application in research and consider the needs of the target audience.

2. Understand Target Audience

When creating an app, there is no room for guesstimates! You need to know all the needs and expectations of your target audience to ensure the success of your application. It is good to remember that your application will find space on the prospective client’s smartphone, so it should solve their problems effectively.

What’s more, expectations of people change rapidly and your app should be capable to address these changing expectations. Once you understand the demands of the audience, you can easily align business objectives with these demands through an app.


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3. Choosing the right platform

The level discussion for choosing the best site for your application can be completely confusing. However, when deciding on a choice between Android, iOS, React Native, and Windows, think about the complete UI you can specifically provide for your application. Also, you can choose hybrid development or your own development to suit your business needs.

Selecting the appropriate mobile application development is critical to its success. If you want to match your speed with this high-speed application development market development, you need to choose the best site for your application.

If your application only needs to run on a specific operating system, such as iOS, Android, or the Internet, you can go for your own application development.

Hybrid App

With multi-platform web technologies such as HTML5, CSS and Javascript. Other than that, Hybrid Apps is easy to build and have quick access.

If you are aiming for interactivity, regular use and offline compatibility, a hybrid application may be best suited to your preferences. It offers attractive advantages over both native apps and web app development approaches.

Native App

Native Apps is specifically designed for the single mobile operating system. It may not work on every device. For example, Android applications are created using JAVA or Kotlin. Objective C or Swift is used to create applications for iPhone and iPod.

This choice does not only affect developers; This completely affects the scope and flexibility of the application. The coding system required to build the mobile processor will also determine the usability and adaptability of your application’s offerings.

4. Choose Right Developer

The idea of ​​the application is entirely yours, using various app builders like ColdFusion Builder, Appy Pie, Apple store connect or Interface Builder or you can create your own application designs based on the completely new data model.

App Builder has a low-level encoding, highly productive integrated mobile app development environment where you can create applications tailored to the user interaction you want.

However, implementation depends on the app development company you choose. The mobile app development company plays a significant role in making your application user-friendly, aesthetic and intuitive.

You must check and clarify all the important below point before choosing a development company:
  • Check all technologies, coding capabilities and application development process
  • Read their case studies to get an idea of ​​the types of applications the company offers.
  • Contact the companies they worked for before
  • Keep in mind the time zone for effective communication
  • To provide the best user experience, your developer needs to have good knowledge in delivering the best app designs. Your developer should consider the use of a suitable graphic design for your application.

The mobile app developers must build the app in such a way that the user can perform its designated functions without any assistance.

5. Justify your reason for developing an app

It may appear like the least demanding inquiry to answer.  However, since you have to tell the developers briefly about your application, you must first express the specific purpose.

It is important to define the differences between website and utility offers. There needs to be a strategic clarity on how uniquely you will provide services through apps rather than the website.

Having a serious vision to build an app is very important. In addition, it should be for business purposes and the way it is implemented.

6. Start With MVP

It is important to test on target devices before your application hits the market. MVP or Minimum Viable Product is a version of your application that contains only the most important features.

MVP is a must as it answers so many significant questions as below:

What problem does your app solve?

What process your users will use to solve the problem?

What’s that thing which makes your app a must have?

Which is the most significant feature in your app?

Which are the features you must have in your app?

Which features should you prioritize?

MVPs are similar to beta testers, allowing you to briefly test your application. This allows you to accurately understand the essence of the application.

7. Think of Monetization

This is also an important concept before creating a mobile app. Some of the notable monetization methods are in-app purchases, non-advertising versions, personal ads, and feature-rich pro versions of the application.

You can initially come up with a freemium option and create an Apps strategy for Apps users. Affiliate advertising is an important way of generating revenue from your app by adding an ad code to the app.

8. Determining cost of developing an app

Now comes the cost of application development. Although many factors contribute to determining the cost of apps development, here are just a few of them.

The number of features, the complexity of the application, the hourly rate of the developers and the duration of the development are the most important and interrelated factors that have the greatest impact on the app development cost.

Finally, your application is ready to launch. But, here, to get downloads in advance and valuable feedback, you need to advertise it properly. Advertising your application to the target audience will help you get the start you need in the midst of intensifying competition. App advertising will increase your app conversion rate and multiple downloads. Most companies set aside a specific budget for application marketing before the growth phase for this reason.

Concluding Lines

Here’s all the features you need to keep in mind when choosing a mobile app development. These factors help to bring strong mobile applications with flawless performance. It is fair to say that creating a mobile app is more of a strategic call than a technical call. You need to build the mobile app according to your company values ​​and core objectives.

Smarteer is known for high-quality strategy, design and development for website and mobile applications. Our approach is similar for startup and enterprise-grade software development projects. Our experienced mobile app developers can create robust and reliable applications to meet the diverse business needs of modern companies in various industry sectors. Do you have a brilliant app idea? We can convert it into an awesome. Contact us today!

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